Case Study

Mountain States Medical Physics. — Marketing Case Study

My first independent freelance project: a full website build for a Mountain West medical physics firm

Medical Physics & DosimetryMountain West
Mountain States Medical Physics — website preview

Role

Freelance Web Designer & Developer

Team

Solo project (independent freelance)

Services Delivered

Website Design & Development

01

About the Client

Mountain States Medical Physics (MSMP) partners with radiation oncology clinics across the Mountain West to provide board-certified medical physicist and dosimetry services. Founded in 2017, they offer flexible staffing, treatment planning, quality assurance, and program commissioning to hospitals and freestanding clinics.

02

The Challenge

MSMP needed a professional web presence that clearly communicated their range of services to radiation oncology clinics and decision-makers. As a specialized B2B medical services firm, they needed a site that established credibility, organized a wide service offering cleanly, and gave clinics a clear path to start a conversation.

03

My Role

This was my first fully independent freelance project, taken on outside of any agency. I owned the full website build end to end: structure, design, page builds, content layout, and launch.

04

The Approach

  • 01Designed and built a multi-page WordPress site using Elementor
  • 02Structured service offerings into clear categories: Staffing & Treatment Planning, Program & System Commissioning, and Testing & Quality Assurance
  • 03Built supporting pages for About, Team, Service Locations, and a blog/updates section
  • 04Wrote and organized site content to communicate technical services to a clinical audience
  • 05Set up the foundation for ongoing SEO and content updates through the blog

05

Visuals

Mountain States Medical Physics website screenshot

06

Outcome

  • Delivered a live, professional web presence for a specialized B2B medical services firm
  • Gave MSMP an organized service hierarchy that makes it easy for clinics to find what they need
  • Built the platform that supports their ongoing content and outreach efforts
  • Marked my first fully independent client engagement outside of agency work

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